Author: Oliver GMA

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

  • The Evolution of the Chinese Tourist (2015 → 2025)

    In just 10 years, the Chinese outbound traveler has transformed from group-tour, shopping-focused sightseer into a curious, independent explorer. This evolution reflects major shifts in wealth, culture, technology, and mindset. 🔁 Then vs. Now: Key Differences Feature 2015 Tourist 2025 Tourist Travel Style Group tours, strict itineraries Independent or small group trips Purpose Shopping, landmarks,…

  • How to Partner with Chinese Tour Companies in 2025?

    Chinese tourists will travel back to the world, and it will be a huge number of tourists that will spend their money in 100 destinations. How to partner with Chinese tour companies? 10 Expert Tips to Partner with Chinese Tour Companies in 2025Insights from Tourism Trends and Trade Events 1. Leverage Social Commerce and Influencer…

  • Why Chinese outbound travel agencies do not want to collaborate with me?

    Why Chinese Outbound Travel Agencies Aren’t Collaborating with You—and How to Fix It By Olivier VEROT founder of GMA Stop to waist your time in China, if Chinese outbound travel agencies are ignoring your offers, it’s not because they don’t care about your destination or your services. It’s because YOU aren’t showing up the way…

  • Chinese Wedding Tourism

    full strategic guide to Chinese wedding tourism, including top destinations, what Chinese couples expect, and how to market effectively using platforms like Xiaohongshu and Douyin, with a focus on e-reputation and trust. 💍 Chinese Wedding Tourism: 2025 Overview 🌏 What Is Wedding Tourism? Wedding tourism refers to couples traveling abroad or to special domestic locations…

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    10 Tips to attract Chinese Tourists in 2025

    10 Expert Tips to Attract Chinese Tourists in 2025 Strategies from Chinesetouristagency, leading agency in travel in China   1. Leverage Social Media Platforms Dominated by Gen Z & Millennials Chinese travelers heavily rely on platforms like Xiaohongshu (RED), Douyin (TikTok), and WeChat for travel inspiration and booking decisions. Create bite-sized, visually engaging content (e.g., short videos, user-generated reviews)…

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    Luxury e-commerce in China, the latest news 2025

    10 Key Developments in China’s Luxury E-Commerce Landscape (2025) 5 Strategic Tips for Luxury E-Commerce Success in China Final InsightChina’s luxury e-commerce sector is navigating a complex landscape of slowing domestic growth and evolving consumer expectations. Success hinges on blending digital innovation (AI, social commerce) with cultural nuance, while balancing exclusivity and accessibility. Brands that…