MARKETING TO CHINA AGENCY
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In the rapidly globalizing world of e-commerce, tapping into China’s mammoth online marketplace, Taobao, presents an unparalleled opportunity for foreign brands to reach the world’s largest consumer market. With 875 million active users monthly, the Alibaba Group subsidiary is a global digital shopping powerhouse. However, for many foreign brands, entering this intricate and highly competitive…
Looking to tap into the booming Chinese market? Well, you’re not alone. As experienced marketers, we’ve also faced the challenge of understanding and navigating the world of Chinese ecommerce platforms. But fret not – we’ve done our homework and found a goldmine of information that will help you conquer this hurdle. In this article, we’ll…
Livestreaming e-commerce has emerged as a game-changing trend in China’s online retail industry, combining digital retail, social media, and real-time streaming to create an engaging and interactive shopping experience. This trend gained momentum in the mid-2010s and has since grown exponentially, transforming China’s online shopping landscape on a massive scale. Today, livestreaming e-commerce is not…
Bain predicts China will be the largest luxury market by 2025. This is after Chinese spending has doubled. Bain states that luxury leather goods, fashion jewelry, and cosmetics sales are on the rise in China. They will surpass all other markets within three years. According to consultancy Bain report, more than a fifth of global…
As mobile technology continues to advance in China, it’s no surprise that mobile payment has become an integral part of daily life for many people. With digital wallets like Alipay and WeChat Pay, traditional payment methods such as cash and bank cards are gradually being phased out. This trend is not limited to domestic transactions,…
Chinese tourists are important for global tourism. They travel a lot – 140 million in 2019 alone. Businesses need to know how they plan their trips, especially since 72% of Chinese tourists use online tools. So, businesses should use digital platforms to reach them. This blog post will explore the top channels and marketing strategies…
If you’re a business owner or executive looking to attract Chinese tourists, offering mobile payment options should be a top priority. With over 150 million Chinese tourists traveling overseas each year, their preference for mobile payments is growing rapidly. In fact, Chinese tourists use mobile payment platforms like Alipay and WeChat Pay to pay for…
Venturing into your electronic landscape in China is among probably the most fascinating and exclusive propositions for savvy marketers. It’s a huge marketplace with over 1 billion online end users, by China’s World-wide-web Network Data Center-more than double the population of folks inside the U.S. It truly is, even so, wholly exceptional. Because of net censorship by the govt, well-known conversation channels and social platforms within the U.S. have not been in a position to ascertain by themselves within the location. This is…
E-Commerce in China is Competitive, Super competitive. Shirley Song, head of the Tmall Innovation Center (TMIC) shared information about the retail innovation arm of one of China’s largest ecommerce companies and how it helps ecommerce merchants globally. The Tmall Innovation Center, founded in 2017, is the retail innovation branch of Alibaba’s B2C marketplace Tmall. Using detailed market…