Lead Generation Services in China's Tourism IndustryContact us
We offer appealing and adapted content marketing to increase your visibility on Chinese social and e-commerce platforms.
We create and optimize your Chinese website to reach more Chinese tourists and adapt to their preferences.
WeChat should be the core of your social media strategy in China and creation of official account is the first step.
We offer omni-channel reputation management, with the focus on reviews, recommendations and user-generated content for all your official accounts.
Our team of Chinese experts will focus on great storytelling and original promotional campaigns that will match your brand DNA.
Keep up with your customer base and target new ones thanks to the power of community on China’s most popular social media platforms.
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In China, Google is unavailable thanks to the ‘’China Great Firewall’’, however, Baidu is where Chinese people look for information. It is the most popular search engine in China. If you rank your travel agency or hotel on the first or second page of Baidu, you will benefit from a huge traffic on your website. Using relevant keywords will contribute to your high ranking on Baidu, especially if you optimize your website for this search engine. It is also important to consider internal and external backlinks. Finally, in the process the get more visibility, you can invest in PPC (pay-per-click), which is the process of paying to appear on advertising banners.
Chinese website is important to gain visibility and generate trust among Chinese people. As they look for information in Baidu or other search engine, they will visit your website to learn about available services and products. Although a Chinese website is not meant to sell, it’s a hallmark of your company in China. Therefore, you should make sure you provide all the necessary information, photos/videos of your products or services, and all the social media accounts that consumers can find you on.
All foreign social media as Facebook, Whatapps, Twitter, Instagram, YouTube, and other social media are all blocked by the ‘’Great China Firewall’’, instead, you have Chinese social media like WeChat, Weibo, Little Red Book, Douyin. The Social Media market in China is very different from the western world. We can clearly see the difference in the number of users. Actually, there are more than a billion active users on WeChat and 580 million on Weibo (Chinese version of Twitter). You can send push notifications, share valuable content in video, text, or image with your followers. Chinese people comment, like, and share interesting content.
Develop positive comments and impact about your website through word-of-mouth marketing. Good press relations from online portals can be used to improve e-reputation. Social media marketing through word-of-mouth can improve image and visibility in China. If you are fighting for entering the Chinese market, a digital marketing agency is your best choice.
Why choose us to help you with lead generation in China?
With more than 1000 customers and 10+ years in the industry, we have extensive experience marketing to the Chinese audience. We offer various services that range from a one-time campaign for your business to long-term strategies with continuous campaigns.
Why should I invest in online marketing for lead generation in China?
Travel agencies are more likely to be interested in the Chinese market, and they are right. It’s the most emerging country for tourists in the world. Chinese tourists are keeping a constant percentage of evolution each year: 20%. However, if a travel agency wants to exist and flourish in China, it’s vital to bespeak the marketing strategy and have a good presence online.
What is Lead Generation?
A Lead can be a website visitor or a company asking for a callback, or a brochure, or wants simply to buy the product or service you’re offering. So by extension, lead generation is attracting visitors to your platform and turning them into customers. Being able to have all the information about a lead who approached you (name, email address, phone number, etc) is the key that makes you tailor your offer and contact them.
How can my company get a good reputation in China?
China is a country that values reputation and word-of-mouth heavily, so it’s important to know how your brand can positively impact this. One way you can do this is by building trust with customers through product quality or customer support. China has an enormous population of internet users who are constantly engaging in online consumption habits – including posting reviews on social media sites like Weibo and Baidu Tieba (think the Chinese version of Yelp). This means any type of feedback given about your company will be seen by thousands upon thousands, sometimes millions!