Increase your brand visibility thanks to a well-crafted social media strategyContact us
We register and manage your official social media accounts for good brand visibility.
We work on the best social media strategy for your brand in China's tourism industry.
KOLs and influencers are key players in Chinese social media marketing, and we help you collaborate with them.
We work on a creative and engaging content, so that you attract Chinese tourists to your brand.
We take care of your customer relationships, so that you gain trust and good e-reputation in China's digital world.
We will send you a detailed report every month and an analysis of the results, with ideas for improvements.
Let's Discuss your Project?
Navigating Chinese social networks often involves complex entry requirements and significant paperwork. This process can be even trickier without a Chinese business license. To simplify this, we recommend engaging our agency. We'll help you choose the right platform and create a customized social media strategy, aligning with your goals and budget for a streamlined approach to Chinese social media marketing.
Promoting your tourism brand to attract new Chinese tourists is at the heart of our service. We aim to captivate these potential visitors, transforming them into devoted followers of your brand. Key to this is adept community management on social media, where we steer the conversation, respond thoughtfully to reviews, aid prospective travelers, guide followers, and keep them engaged with appealing content about your destination. Since the community manager will be your brand's ambassador to Chinese tourists on these platforms, we make sure you're represented by the very best.
Influencer marketing is key to promoting your tourism brand in China. We collaborate with influencers who can effectively showcase your destination to their followers. Through engaging travel stories and experiences, we aim to convert potential tourists into loyal fans. Ensuring the influencers truly embody your brand, we create authentic connections with Chinese tourists on social platforms.
Why choose us for your social media marketing in China?
GMA is one of China’s most innovative Social Media Marketing agencies. We build our clients’ content that starts conversations and we will make sure that your online marketing is adapted to the Chinese culture and each Chinese platform. We are here to help you!
What is the most popular social media platform in China?
WeChat, with more than 1.2 billion monthly active users, is definitely the most popular social media platform in China. Owned by Tencent, WeChat offers businesses a robust platform to connect and engage with a very engaged audience of users. Its all-in-one functionality allows businesses to leverage it for a multitude of purposes, including customer service, advertising, e-commerce, and content marketing.
What is the difference between Weibo and WeChat?
WeChat, a multi-purpose platform by Tencent, combines messaging, social media, and mobile payment, making it ideal for building direct customer relationships and e-commerce. Weibo, akin to Twitter, is a microblogging site that encourages public discussions, making it great for large-scale marketing and influencer collaborations. Essentially, while WeChat focuses on personal interactions and transactions, Weibo is all about broad, public conversations.
How can my company get a reputation?
To build a solid e-reputation on Chinese social media, travel companies should focus on quality content, community interaction, and excellent customer service. By posting engaging travel content and collaborating with reputable influencers, they can attract followers and enhance credibility. Active community management, including responding to comments and encouraging user-generated content, helps build a positive brand image. Meanwhile, top-notch customer service that effectively handles complaints can turn customers into loyal advocates, further boosting the company’s reputation.
What are the benefits of running a social media campaign?
There are many benefits to running a social media marketing campaign. Social media marketing campaigns are built around trust. According to a study done by GMA, 90% of Chinese consumers say the most trusted source of information is from someone that they know such as KOLs or influencers. The most important to many brands is money. Social media are getting bigger by the minute, which means the potential for your branded content to be seen by your target market is increasing rapidly.