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The Chinese tourist’s evolution in 2023
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The Chinese tourist’s evolution in 2023

The stereotype of a group of Chinese tourists leaving a bus, their cameras ready to shoot, as they go sightseeing in a tourist site. Chinese tourism travel habits are also changing. According to recent statistics, Chinese travelers are increasingly turning down group trips to go on an adventure of their own. They seem to have more…

What do Chinese Tourists want to see in Spain ?
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What do Chinese Tourists want to see in Spain ?

Spain will be a good destination for Chinese tourists in2023. Chinese People really love Spain. In 2023, january, travelling from China to Spain will be required to test negative or prove they have been fully vaccinated against the disease Many countries such as France, Italy, South Korea, Canada, the United States and Japan have imposed…

Will Italy become the first « welcome Chinese » country in 2023?
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Will Italy become the first « welcome Chinese » country in 2023?

Italy want to welcome more Chinese tourists in 2023. Italy will giveup its anti-COVID controls for Chinese travellers by Reuters on Tuesday showed. It is a GREAT news for all Chinese travel industry. The re-opening of China’s borders is a great sign for all the TOURISM industry in the country (and in the world. From…

Australia is the most desired destination for Chinese tourists for 2023
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Australia is the most desired destination for Chinese tourists for 2023

China has almost three years closed its borders, Chinese Really want to travel, you have are able to travel freely again from januray 2023. It is a dream to travel in Australia for Chinese POSITIVE NEWS Data from online searches for visa applications in Asustralia and flight bookings have increased a lot since Chinese governement…

3 Keys to understand the Chinese Travelers
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3 Keys to understand the Chinese Travelers

Unlike individualistic westerners, the Chinese are hugely influenced by the members of their society. As a result, their actions and behavior to a large extent are influenced by the people from their social group, family, business partners, peers, etc. Chinese travel not only for relaxation and fun but also to increase their social status. Traveling abroad…

How to attract Chinese tourists with the Digital?
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How to attract Chinese tourists with the Digital?

  in 2023, EVERYTHING is digital with the tourism industry in China. Sales, marketing, Promotion, Loyatly, Project, travel management, suppliers …  Digital is everywhere. All Digital agencies survives.  Most of Traditionnal offline agencies have died in China during lockdowns and pandemic.  Digital is the key to attract Chinese travellers in 2023     The incredible…

Italy is a top Destination for Chinese tourists
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Italy is a top Destination for Chinese tourists

Increasingly more, Chinese tourists are travelling overseas and they choose European destinations as Italy. In 2019, chinese visitors favorite destinations were : Northern Lombardy region, whose capital is Milan. The central Lazio region, whose capital is Rome. Followed by Tuscany, whose capital is Florence. Finally the Veneto region, where Venice is the capital. The National…