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How to attract Chinese tourists to Cambodia?
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How to attract Chinese tourists to Cambodia?

Tourism is Cambodia’s second-largest revenue and China is their 3rd largest tourist arrival group. According to a Ministry of Tourism study, China was the main source of foreign tourists to Cambodia in the pre-pandemic era, and the country attracted 2.36 million Chinese tourists in 2019, producing around 1.8 billion US dollars in income. Cambodian Tourism…

How to recruit the best KOLs for attracting Chinese tourists
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How to recruit the best KOLs for attracting Chinese tourists

As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand, especially when China is just opened from COVID isolation. Here are some figures and facts that can help you to have a better understanding of the market: China is…

Are independent trips the new trend among the Chinese?
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Are independent trips the new trend among the Chinese?

In 2023 the habits of Chinese travellers are changing, now, the popular new trend is focused on personalized adventures. Chinese tourists are looking for customized and interesting travel The tourism market in China has been on pause for the last three years until the government removed the COVID quarantine restrictions.  For many years, Chinese tourism…

How do rich Chinese choose their Golf destination in 2023?
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How do rich Chinese choose their Golf destination in 2023?

China just resumed its opening. In 2023, the Asian Tour will likely expand its popular International Series to include three tournaments in the Greater Bay Area, including visits to Hong Kong, Macau, and perhaps Shenzhen. Golf in China used to face massive suppression, especially during Mao Zedong’s reign, who qualified the sport as a “Sport…

10 ways for a Hotel to attract Chinese tourists
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10 ways for a Hotel to attract Chinese tourists

Nowadays, China is one of the largest world markets for outbound tourism and in 2023 hotels are trying to win them back. Through marketing strategies, hotels can boost their popularity among Chinese travellers. The amount of Chinese tourists around the world is growing at an unprecedented pace due to the rise of disposable income and the…

The majority of Chinese tourists will travel around Asia in 2023
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The majority of Chinese tourists will travel around Asia in 2023

Each year, more than 100 million Chinese tourists are traveling abroad looking for new experiences. However, Asian countries remain the most popular destinations among Chinese travellers. Before the Pandemic, the number of Chinese outbound travellers has rapidly increased becoming the largest source of tourists. Today in 2023 the world is expecting their return. How to…

Do Chinese tourists prefer personalized travel in 2023?
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Do Chinese tourists prefer personalized travel in 2023?

After the harsh COVID times, group travels are set aside for Chinese tourists. You will not any more see them getting out of several buses per ton. Those are increasingly many to turn to personalized travel, more interesting according to their taste. Chinese tourists Chinese tourists have been for a few years encouraged by the Chinese government to…

The Chinese tourist’s evolution in 2023
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The Chinese tourist’s evolution in 2023

The stereotype of a group of Chinese tourists leaving a bus, their cameras ready to shoot, as they go sightseeing in a tourist site. Chinese tourism travel habits are also changing. According to recent statistics, Chinese travelers are increasingly turning down group trips to go on an adventure of their own. They seem to have more…