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In 2023 the gloal hotel market expect to recovery as Chinese toutiists are about to return. Europe’s biggest hotel group Accor (ACCP.PA) forecasts higher revenue per available room as anticipates Chinese travelers this year. The group, which owns brands including Sofitel, Pullman, and Ibis, forecast a RevPAR rise of 5% to 9% from 2022 to 2023….
Nowadays, thanks to China opening its borders, Chinese tourists began to fly all around the world with their great spending power. In 2019, there were more than 170 million outbound trips. By the end of 2023, it is expected it will be 110 million outbound trips. So this is just the perfect timing to prepare…
In 2019, there were more than 150 million outbound trips from China, which means there was the number one travel force in the world before the pandemic. In 2019, 70% of holiday bookings were made online. How do Chinese holidaymakers plan their holidays in 2023 when the world economies expecting their return? How do they…
in 2023, EVERYTHING is digital with the tourism industry in China. Sales, marketing, Promotion, Loyatly, Project, travel management, suppliers … Digital is everywhere. All Digital agencies survives. Most of Traditionnal offline agencies have died in China during lockdowns and pandemic. Digital is the key to attract Chinese travellers in 2023 The incredible…
You want to enter China, the most Dynamic and competitive Market in the World. Where should I start ? Bet on Digital First Increasing your online presence in the world’s largest internet market Since the nation opened as many as international expenditure within the 1970s, China has attracted a huge amount of international firms trying to capitalize over the country’s enormous inhabitants, financial advancement and newfound appetite for western purchaser items and companies. Much…
You’ll find extra than 800 million Douiyin Users (Tiktok) world wide web customers in China, who are forever linked to their mobiles, tablets, and desktops. Regardless of this substantial number of potential on the internet customers lots of new corporations getting into the market battle to catch the attention of clients. How can you goal…
OTA’s situation in China Before starting to explain and detail further information let me start my explanation with two mains ideas that might appeared obvious but are relevant points to understand the situation of online travel agencies (OTA) in China. The first main fact is the booming of digital era, in China there is…
TripAdvisor symbol is recognized . The brand has decided to change its name in China, DaoDao become Mao Tu Ying. It’s a combination between “owl” and “journey”, two words which well described the goal of TripAdvisor. Why TripAdvisor changes its name in China? Mao Tu Ying will now be used as the global brand in order…