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How to recruit the best KOLs for attracting Chinese tourists
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How to recruit the best KOLs for attracting Chinese tourists

As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand, especially when China is just opened from COVID isolation. Here are some figures and facts that can help you to have a better understanding of the market: China is…

What you must know to understand Chinese tourists in 2023
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What you must know to understand Chinese tourists in 2023

After the COVID-19 pandemic restrictions eased, Chinese tourists rushed to book their trips abroad craving for holidays. It’s been a long time since Chinese people could not go abroad, but 2023 become a breaking moment and now the world anticipates Chinese tourism to get back. After the country’s reopening on February 6 and the start…

Australia and New Zealand actively seek Chinese tourist
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Australia and New Zealand actively seek Chinese tourist

China’s government opened its borders to foreigners on January 8 and allowed Chinese citizens to go abroad. Some in the travel industry anticipated a surge in international Chinese travellers after Ctrip, a Chinese online travel agency, reported that between Dec. 26 and Jan. 5, search interest for outbound flights from mainland China increased by 83%…

The majority of Chinese tourists will travel around Asia in 2023
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The majority of Chinese tourists will travel around Asia in 2023

Each year, more than 100 million Chinese tourists are traveling abroad looking for new experiences. However, Asian countries remain the most popular destinations among Chinese travellers. Before the Pandemic, the number of Chinese outbound travellers has rapidly increased becoming the largest source of tourists. Today in 2023 the world is expecting their return. How to…

The Chinese tourists culture of souvenir gifts
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The Chinese tourists culture of souvenir gifts

TRENDS The New China Outbound Tourism Handbook 2023 forecasts 228 million Chinese travellers per year by 2030. The international shopping measurement specialists calculated that 90% of a Chinese traveller’s budget is spent on shopping. Most of them spend an average of 1,460 euros per purchase. But these purchases are not only for the tourists themselves……

The Asian countries strategies to win back the Chinese tourists

The Asian countries strategies to win back the Chinese tourists

All Tourism Business around the world are so happy for the return of Chinese Travelers. In Asia specially, they offer special welcome packages and services tailored to Chinese unique experiences. They offer flower to new Chinese tourist at airport arival, or special prices and discound for Chinese tour.  The tourism industry must recover and Chinese…

Will Italy become the first « welcome Chinese » country in 2023?
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Will Italy become the first « welcome Chinese » country in 2023?

Italy want to welcome more Chinese tourists in 2023. Italy will giveup its anti-COVID controls for Chinese travellers by Reuters on Tuesday showed. It is a GREAT news for all Chinese travel industry. The re-opening of China’s borders is a great sign for all the TOURISM industry in the country (and in the world. From…

Australia is the most desired destination for Chinese tourists for 2023
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Australia is the most desired destination for Chinese tourists for 2023

China has almost three years closed its borders, Chinese Really want to travel, you have are able to travel freely again from januray 2023. It is a dream to travel in Australia for Chinese POSITIVE NEWS Data from online searches for visa applications in Asustralia and flight bookings have increased a lot since Chinese governement…