MARKETING TO CHINA AGENCY

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Are independent trips the new trend among the Chinese?
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Are independent trips the new trend among the Chinese?

In 2023 the habits of Chinese travellers are changing, now, the popular new trend is focused on personalized adventures. Chinese tourists are looking for customized and interesting travel The tourism market in China has been on pause for the last three years until the government removed the COVID quarantine restrictions.  For many years, Chinese tourism…

Massive increase in White collar Chinese travelers in 2023
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Massive increase in White collar Chinese travelers in 2023

White-collar Chinese travellers are dominating  in after COVID era The Genext Chinese or better known as the millennial born between the 1980s and 2000, are well-educated, rich and tech-savvy. They owe this to the economic reforms in the country, and this generation is reaping the benefits. With more wealth created, disposable incomes have increased, and…

How do rich Chinese choose their Golf destination in 2023?
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How do rich Chinese choose their Golf destination in 2023?

China just resumed its opening. In 2023, the Asian Tour will likely expand its popular International Series to include three tournaments in the Greater Bay Area, including visits to Hong Kong, Macau, and perhaps Shenzhen. Golf in China used to face massive suppression, especially during Mao Zedong’s reign, who qualified the sport as a “Sport…

What you must know to understand Chinese tourists in 2023
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What you must know to understand Chinese tourists in 2023

After the COVID-19 pandemic restrictions eased, Chinese tourists rushed to book their trips abroad craving for holidays. It’s been a long time since Chinese people could not go abroad, but 2023 become a breaking moment and now the world anticipates Chinese tourism to get back. After the country’s reopening on February 6 and the start…

Why USA attracts more Chinese tourists than Australia?
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Why USA attracts more Chinese tourists than Australia?

According to a study by the United Nations World Tourism Organization and the China Tourism Academy, China sent more travellers abroad than any other market before the coronavirus pandemic paralyzed international travel in 2020, with about 150 million Chinese tourists spending $277 billion abroad in 2018. That exodus stopped in 2020, and as part of…

Australia and New Zealand actively seek Chinese tourist
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Australia and New Zealand actively seek Chinese tourist

China’s government opened its borders to foreigners on January 8 and allowed Chinese citizens to go abroad. Some in the travel industry anticipated a surge in international Chinese travellers after Ctrip, a Chinese online travel agency, reported that between Dec. 26 and Jan. 5, search interest for outbound flights from mainland China increased by 83%…

The luxury hotel market blossoms in China
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The luxury hotel market blossoms in China

International luxury hotel chains are rapidly expanding in China anticipating tourism revoke after COVID. Luxury hotels want to take advantage of the increased number of tourists in China in 2023 Despite being the main competitor of the USA, China is still in the middle of a social and economic transformation due to the fastest-growing middle class….

10 ways for a Hotel to attract Chinese tourists
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10 ways for a Hotel to attract Chinese tourists

Nowadays, China is one of the largest world markets for outbound tourism and in 2023 hotels are trying to win them back. Through marketing strategies, hotels can boost their popularity among Chinese travellers. The amount of Chinese tourists around the world is growing at an unprecedented pace due to the rise of disposable income and the…

Social media are critical for attracting Chinese tourists
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Social media are critical for attracting Chinese tourists

In 2019, there were more than 150 million outbound trips from China, which means there was the number one travel force in the world before the pandemic. In 2019, 70% of holiday bookings were made online. How do Chinese holidaymakers plan their holidays in 2023 when the world economies expecting their return? How do they…