MARKETING TO CHINA AGENCY

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Go mobile to attract Chinese tourists
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Go mobile to attract Chinese tourists

According to the last report from Hotels.com, Chinese tourists should be around 174 million by 2019 to spend $264 million overseas. They will be mainly constituted of techsavy millennials with important buying power. Young Chinese are well on their way to take over the Chinese outbound market and hotel owner should stay aware of this….

Massive tour groups are the hot trend in Chinese outbound tourism!

Massive tour groups are the hot trend in Chinese outbound tourism!

In China, you send no less than 4000 employees at a time! A trip offered by our boss ? Do not reject it ! Chinese cosmetics company called Perfect’s bosses recently decided to send their 4,500 employees on a trip to Netherlands. These ones can be added to the list that just emerged about Chinese…

The first tourist blacklisted by Chinese governement

The first tourist blacklisted by Chinese governement

The bad behavior of Chinese tourists make buzz just now. They are more likely to travel but also to being reprimanded not only by the host countries but also by the Chinese government. Chinese government has established a black list, in order to penalizing Chinese tourists having inappropriate behavior on the sights. The first Chinese to be…

Mao Tu Ying, the new name for TripAdvisor in China

Mao Tu Ying, the new name for TripAdvisor in China

TripAdvisor symbol is recognized . The brand has decided to change its name in China, DaoDao become Mao Tu Ying. It’s a combination between “owl” and “journey”, two words which well described the goal of TripAdvisor. Why TripAdvisor changes its name in China? Mao Tu Ying will now be used as the global brand in order…

Hong Kong political turmoil scares away Chinese tourists!
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Hong Kong political turmoil scares away Chinese tourists!

The Hong Kong quarterly economic growth is stagnant with the decline of Chinese tourism. A drop of Chinese tourists in Hong Kong The Hong Kong economy barely grew in the first quarter of this year, exports dropped and there were fewer chinese tourist visits from the mainland. In March 2015, the number of Chinese tourists…

A Chinese CEO offers a trip to France for 6,400 of his employees!

A Chinese CEO offers a trip to France for 6,400 of his employees!

Major companies for massive inbound Chinese tourists ! This extraordinary journey requires a logistic up to it. It was aboard 84 commercial flights that Chinese workers landed on 5 May in Paris. It’s a major challenge for the French authorities. Atout France, which ensures promoting France abroad, was on the warpath. From the airport, formalities…

Direct flight from Beijing to Shakespeare’s airport this summer.
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Direct flight from Beijing to Shakespeare’s airport this summer.

Birmingham, the second biggest city of Great Britain has decided to rename his airport “Shakespeare’s airport” in order to attract Chinese tourists in middle England. A new route between Beijing and Birmingham will be set up this summer and allows the chinese tourists to go to Straton-Upon, the Shakespeare’s birthplace very close to the airport….

Tasmania is attracting Chinese tourists
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Tasmania is attracting Chinese tourists

Over the past years, Tasmania has become a popular destination among Chinese tourists. In 2014, the number of Chinese visitors traveling to Tasmania has increased up to 61 percent compared to 2013. As Chinese travelers have curiosity to explore new places, Tasmania has become one of their destinations. China is the country which provides more…

Record number of Chinese tourists in Spain!
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Record number of Chinese tourists in Spain!

Last year, Spain became the third global holidays destination, after France and the United States. Spain received a record 65 million foreign tourists in 2014. This is the second consecutive year that Spain beats its record of of inbound tourism with 65 million visitors. That means an increase up to  7,1%  in comparison with the…