MARKETING TO CHINA AGENCY
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Through social media sites, the Chinese population collects all kinds of information about products, services, and destinations before making their final traveling decisions. Social networks have become an essential and powerful source of information for Chinese tourists. Generally speaking, Chinese citizens spend a large amount of their time online, mainly on social networks and online…
Australian Chinese tourism market According to official data from the Australian Tourism organization, in 2019 China was the second largest tourism market in terms of arrival for Australia. Chinese people are high spenders. One Chinese will spend around US$7,000 instead of US$3,500 for most other citizens. Chinese tourists are the biggest spenders in Australia with a…
China’s reopening is anticipated to have a huge influence on tourism in Thailand since China was one of the top travel destinations for Chinese travelers in 2019 (they made up more than 25% of all visitors to Thailand). Thailand, a popular tourist destination in the area, maybe the first to benefit from this and experience…
After the 2023 visa-waiver agreement between China and Maldives officially took effect, there was a surge in searches for trips to the Maldives on Chinese booking platforms, fueled by Chinese tourists’ enthusiasm and rising consumption power. According to a statement provided by Trip.com Group, formerly known as Ctrip, interest in the Maldives as a holiday…
Throughout the main touristic forums in China, we can draw up the portrait of Chinese travellers. According to their behaviours, we can therefore understand and identify Chinese tourists’ particularities. 1. Chinese seniors prefer travelling in groups They favour travel surrounded by members of their family or travelling companions.Indeed, family relations have a really important place…
As you may probably well, know, social media in China is booming and becoming an excellent way for companies to promote their products or their brand, especially when China is just opened from COVID isolation. Here are some figures and facts that can help you to have a better understanding of the market: China is…
White-collar Chinese travellers are dominating in after COVID era The Genext Chinese or better known as the millennial born between the 1980s and 2000, are well-educated, rich and tech-savvy. They owe this to the economic reforms in the country, and this generation is reaping the benefits. With more wealth created, disposable incomes have increased, and…
Nowadays, China is one of the largest world markets for outbound tourism and in 2023 hotels are trying to win them back. Through marketing strategies, hotels can boost their popularity among Chinese travellers. The amount of Chinese tourists around the world is growing at an unprecedented pace due to the rise of disposable income and the…
Each year, more than 100 million Chinese tourists are traveling abroad looking for new experiences. However, Asian countries remain the most popular destinations among Chinese travellers. Before the Pandemic, the number of Chinese outbound travellers has rapidly increased becoming the largest source of tourists. Today in 2023 the world is expecting their return. How to…