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(2024 update) Navigating the Chinese tourist market can feel like a trek through uncharted territory. Chinese people have a different culture, different traveling habits, and shopping behaviors, and above all, they expect other factors that you might not consider. So how to effectively attract Chinese consumers to your destination? This blog post is packed full…
Ever found yourself pondering on how to beef up your marketing strategies for the Chinese tourism sector? Rest assured, we’ve got you covered. When it comes to a well-crafted marketing strategy, there is something that you cannot do without in China – QR codes. These are no strangers in China; millions use them daily as…
Virtual tourism has been making waves around the world. Simply put, it lets people explore far-off places without ever leaving their living rooms. This digital travel experience is now catching on big time, increasing online bookings by an average of 85%. China is a big player in this. Known for its huge number of tourists…
If you’re aspiring to draw more Chinese tourists but can’t seem to find the right approach, let me introduce you to Mafengwo – one of the most used tools in China’s travel industry. Mafengwo is a travel platform used on a daily basis by independent travelers and those looking for tours, that is also a…
Navigating the complexities of the Chinese tourist market can seem quite intimidating. Believe me, I understand that feeling all too well! Yet with China currently accounting for a whopping 13% of worldwide tourism expenditure, cracking this lucrative market is all about mastering how to effectively market your travel accessories. The depth of research I’ve plunged…
Ever noticed how the travel bucket lists of Chinese tourists are evolving? Gone are the days when we could make educated guesses about their preferences based on old travel brochures and age-old stereotypes. As the world of tourism gets more diverse and dynamic, so do the tastes of China’s globe-trotters. If we’re aiming to woo…
China has the world’s largest pool of tourists and in the past decade, Chinese tourism has seen outstanding growth. Now more than ever, Chinese people are traveling and spending more on travel and their destination, as they couldn’t do it for more than 3 years. But since a few years ago, many things changed and…
You might be scratching your head wondering, just like me, how Japan’s tourism industry managed to get back on track when it comes to Chinese tourists so briskly after the global pandemic. The answer didn’t really surprise me though – their ingenious use of technology with WeChat Mini-programs! After some thorough digging, I’ve pieced together…
Navigating the world of Chinese travel influencers can seem overwhelming, right? Don’t worry, you’re not alone. I’ve spent countless hours researching and connecting with these inspiring trendsetters to compile a comprehensive list just for you. This blog is your all-access pass into the thrilling lives of China’s most influential travelers across different platforms like Weibo,…