Chinese Senior Travelers: The Silver Wave Tourism Market
Chinese senior travelers are the fastest-growing premium segment in outbound tourism. Over 321 million Chinese are aged 60+ in 2026. Here is how to attract and serve this high-value market.
MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
Hotels and Chinese Tourists: The Most Passive Relationship in Tourism
91% of Chinese guests want a Mandarin welcome letter. 8% of hotels provide one. Hotels with WeChat Pay get 3x more bookings. Most still don’t have it.
How to Promote a Luxury Resort to Chinese Tourists?
Chinese luxury travelers spent 277 billion dollars on outbound travel in 2025. Practical guide to promoting a luxury resort on RED, WeChat, Ctrip, Fliggy and Mafengwo.
How to Market your hotel for Chinese travelers? (with case studies)
How to market your hotel to Chinese travelers in 2026. 10 actionable tips, a real case study, and the OTA landscape you need to know. No fluff.
A must have in China: A Xiaohongshu account for my hotel
Xiaohongshu has 300M monthly users and 86% of Chinese travelers discover hotels there first. Here is a practical guide to building a strong RED presence for your hotel.
The Future of Hotel Marketing in China
The future of hotel marketing in China is digital-first. Douyin, Xiaohongshu, and WeChat are where Chinese travelers discover and book. Here is how to stay ahead in 2026.
4 platforms hotel should use to maximize bookings in China
Ctrip, Xiaohongshu, Douyin, and Baidu: the four platforms hotels must use to reach Chinese travelers in 2025-2026. A practical guide with setup steps and what to post on each.