The Evolution of the Chinese Tourist (2015 → 2025)
In just 10 years, the Chinese outbound traveler has transformed from group-tour, shopping-focused sightseer into a curious, independent explorer. This evolution reflects major shifts in wealth, culture, technology, and mindset. 🔁 Then vs. Now: Key Differences Feature 2015 Tourist 2025 Tourist Travel Style Group tours, strict itineraries Independent or small group trips Purpose Shopping, landmarks,…