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The 2026 China-Africa Year of People-to-People Exchanges is opening the door for tourism businesses on both sides. Alex from Chinese Tourist Agency shares three field cases and a practical onboarding approach for African operators targeting Chinese travelers.
Five real business opportunities for UK brands in China in 2025-2026, with honest agency experience on what works and where most brands go wrong.
What does China’s economic trajectory mean for outbound tourism and international investment in 2026? Economists are cautiously optimistic, and the data on Chinese travel spending backs them up.