MARKETING TO CHINA AGENCY

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What is the right lead generation strategy for a travel Agency in China?
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What is the right lead generation strategy for a travel Agency in China?

Are you a travel agency trying to enter the Chinese market? We can totally understand your desire as China is the biggest outbound market in the world. However, it should be noted that if you want to build a viable travel agency in China you will have to tailor your strategy and mainly go online….

The Chinese tourists culture of souvenir gifts
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The Chinese tourists culture of souvenir gifts

TRENDS The New China Outbound Tourism Handbook 2023 forecasts 228 million Chinese travellers per year by 2030. The international shopping measurement specialists calculated that 90% of a Chinese traveller’s budget is spent on shopping. Most of them spend an average of 1,460 euros per purchase. But these purchases are not only for the tourists themselves……

Chinese tourists bought the half of world’s luxury goods
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Chinese tourists bought the half of world’s luxury goods

  According to the Ministry of Commerce, Chinese tourists spended up to 1.2 trillion yuan ($183 billion) on shopping abroad last year ; mostly on luxury goods. The Fortunate Character Research Center evaluats the Chinese overseas consumption of luxury goods of 46% of the global purchases, namely $116.8 billion and at least $91 billion was spent…

Chinese tourists spent $12.2 billion in Japan last year
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Chinese tourists spent $12.2 billion in Japan last year

Chinese tourists are a source of revenue for the Japanese economy and they doubled their hotel stays in 2015, and spend more. They are used on objects rather than on products such as electrical appliances. +111% on Hotels ! The number of nights visitors from mainland China stayed in hotels in Japan increased by over…

Chinese Tourists can not go shopping in Hong Kong for the golden week

Chinese Tourists can not go shopping in Hong Kong for the golden week

Chinese tourists for the holiday use to travel in Hong Kong Usually, tourists from mainland China come to Hong Kong in this first week of October to do  shopping. From October 1 to 7, the Chinese are indeed on holiday for the “Golden Week”, which celebrates the founding of the People’s Republic in 1949. Shopping place are…