MARKETING TO CHINA AGENCY

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Chinese tourists to the USA : 10 key insights
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Chinese tourists to the USA : 10 key insights

In 2024, here 10 key insights by Tourism professionals about Chinese tourists visiting the United States: Shopping Enthusiasts: Chinese tourists are known for their love of shopping while traveling. Luxury brands, electronics, fashion, and cosmetics are popular purchases. High Average Spend: Chinese tourists tend to have a relatively high average spending per trip. They often…

Marketing Strategies to Attract Chinese Tourists
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Marketing Strategies to Attract Chinese Tourists

(2024 update) Navigating the Chinese tourist market can feel like a trek through uncharted territory. Chinese people have a different culture, different traveling habits, and shopping behaviors, and above all, they expect other factors that you might not consider. So how to effectively attract Chinese consumers to your destination? This blog post is packed full…

The New Age of Adventure: How China’s Travel Trends are Redefining Tourism

The New Age of Adventure: How China’s Travel Trends are Redefining Tourism

The travel industry is witnessing a paradigm shift in China, where travelers are increasingly seeking unique and personalized experiences. This trend is not only redefining the concept of travel but also opening new avenues for innovative marketing strategies. Navigating New Horizons: Catering to the Evolving Tastes of Chinese Travelers Chinese travelers are now gravitating towards…

How to Promote Your Hotel to Chinese Tourists?
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How to Promote Your Hotel to Chinese Tourists?

Prior to the coronavirus epidemic paralyzing worldwide travel in 2020, China sent more visitors abroad than any other market, with around 150 million Chinese tourists spending $277 billion abroad in 2019. The exodus stopped in 2020, and as part of its “zero Covid” policy, China continued to forbid its people from traveling abroad. The abrupt…

Learn More About The New Chinese Tourists
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Learn More About The New Chinese Tourists

Ever noticed how the travel bucket lists of Chinese tourists are evolving? Gone are the days when we could make educated guesses about their preferences based on old travel brochures and age-old stereotypes. As the world of tourism gets more diverse and dynamic, so do the tastes of China’s globe-trotters. If we’re aiming to woo…

Airbnb in China: Why Did The Company Fail?
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Airbnb in China: Why Did The Company Fail?

Ever find yourself pondering over why Airbnb, the global giant in home-sharing services, stumbled when it came to cracking into China’s market? Trust me, you’re not alone. I too was left scratching my head and decided to do a little detective work. My investigation shed light on an intriguing blend of culture clashes, intense competition from local…

How To Promote A Destination Using Chinese Short-Video Platforms
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How To Promote A Destination Using Chinese Short-Video Platforms

Are you eager to allure Chinese travelers to your haven but not quite sure how? I completely understand. With the skyrocketing trend of short video platforms in China’s travel marketing, I’ve poured over extensive research and discovered game-changing strategies. This blog will serve as your compass, guiding you through comprehending Chinese tourist behavior, harnessing social…

The future Boom of Chinese Tourists to South Korea

The future Boom of Chinese Tourists to South Korea

Tourism Synergies Between South Korea and China Chinesetourisagency overview South Korea’s strategic tourism initiatives targeting the Chinese market could be a game-changer. The blend of visa facilitations, cultural exchanges, economic incentives, and high-level diplomatic engagements is designed to usher in a new era of bilateral tourism and economic prosperity. trategic Recommendations: Korea’s Tourism Market Capitalizing…

Japan Is Leveraging WeChat Mini-program Feature To Attract Chinese Tourists
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Japan Is Leveraging WeChat Mini-program Feature To Attract Chinese Tourists

You might be scratching your head wondering, just like me, how Japan’s tourism industry managed to get back on track when it comes to Chinese tourists so briskly after the global pandemic. The answer didn’t really surprise me though – their ingenious use of technology with WeChat Mini-programs! After some thorough digging, I’ve pieced together…