Videos: a Kick-Ass Strategy for Tourism in China

Videos: a Kick-Ass Strategy for Tourism in China

Short videos like Douyin, Kuaishou, WeChat Channel , have taken China’s social media landscape by storm, with platforms such as Douyin and Kuaishou leading the way. In 2023, short-form video will continue to dominate social media in China, with brands leveraging these platforms to reach millions of Chinese consumers, tourism players should use it too…

South Korea and Japan were the most popular destinations for Chinese tourists in 2023

South Korea and Japan were the most popular destinations for Chinese tourists in 2023

Chinese People has planned to travel first in Asia, and South Korea + Japan were the principal destinations for Chinese tourists during their spring holidays. Increasingly more Chinese tourists are travelling to South Korea and Japan to take advantage of products at lowest prices. There are some reasons why Chinese travelers have preferred South Korean…

The Super wealthy Chinese tourists want to travel abroad in 2023
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The Super wealthy Chinese tourists want to travel abroad in 2023

Chinese tourists will be back, but Super rich are willing to travel and want to spend money to luxury trips to really enjoy. China is clearly on the Top for their billionnaires, and is surpassing the USA in the number of super wealthy people. Rising on top of the list, China’s top tiers are $1.3…

Skiing is trendy in Chinese outbound tourism in 2023
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Skiing is trendy in Chinese outbound tourism in 2023

Chinese tourists are looking for new vacation destinations like Ski resort. China counts 1.2 millions Skiers , and they prefer to travel oversea to Ski, like Japan, or Canada. Top Ski resort are used to shared information to Chinese tourist in 2023 after Beijing Olympic game. China has 700 ski resorts , but most of…

How to promote your hotel to Chinese clients?
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How to promote your hotel to Chinese clients?

Chinese people are already out there ! Prior to the coronavirus epidemic paralyzing worldwide travel in 2020, China sent more visitors abroad than any other market, with around 150 million Chinese tourists spending $277 billion abroad in 2019, The exodus stopped in 2020, and as part of its “zero Covid” policy, China continued to forbid its…

Chinese tourists, the biggest market opportunity for Australian retail stores
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Chinese tourists, the biggest market opportunity for Australian retail stores

Australian Chinese tourism market According to official data from the Australian Tourism organization, in 2019 China was the second largest tourism market in terms of arrival for Australia. Chinese people are high spenders. One Chinese will spend around US$7,000 instead of US$3,500 for most other citizens. Chinese tourists are the biggest spenders in Australia with a…

10 most visited sites in France by Chinese tourists
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10 most visited sites in France by Chinese tourists

France is a major destination for Chinese travelers in Europe France has been shocked by the terrorist attacks that have decreased their popularity among Chinese travelers. Even though Chinese outbound tourism’s favorite destinations are other Asian regions like Hong Kong, Japan, Taiwan, South Korea, Thailand, and Singapore, Chinese tourism in Europe remained strong and especially…