Top trends on Weibo
Weibo has 580 million users and sits at the center of Chinese brand discovery. Here is what changed in 2026 and how your brand can use it.
MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
International Tourists are back in China !
Foreign visitor entries to China surged by 305% in Q1 2024. International tourism is back and growing fast. Here’s what’s driving the recovery and what businesses need to know.
70% of outbound Chinese tourists were independent travelers
Over 70% of Chinese outbound tourists now travel independently. Here’s how they plan, book, and decide where to go, and what travel businesses need to do to show up in their consideration.
Top of Digital marketing strategies for hotels to attract Chinese customers
Chinese outbound tourism is back at 130 million trips in 2024 and growing. If your hotel is not on Xiaohongshu, Douyin, and Ctrip, you are missing the highest-spending guest segment in global hospitality.
How Australian Education businesses can attract Chinese clients
Over 700,000 Chinese students studied abroad in 2024. Australia is still one of their top picks. Here’s how Australian education businesses can reach and convert them through the right Chinese digital channels.
Chinese tourists highly attracted to Asian destinations
In 2025, over 60% of Chinese outbound trips stay within Asia. Find out which destinations lead the pack, what travelers want, and how to reach them through the right digital channels.
Italy attract a large number of Chinese tourists
Italy is Europe’s top destination for Chinese tourists, driven by luxury shopping, Renaissance art, and food tourism. Chinese visitors spend 50% more than the European average. Here is why they choose Italy and how to reach them on Chinese platforms.
Chinese tourists are the biggest spenders in the world!
Chinese tourists spent 260 billion USD on international travel in 2023, more than any other nationality. In 2025, 160 million outbound trips are expected. Here are the key spending facts every business in tourism needs to know.
![China’s Cruise market situation [2024 update]](https://chinesetouristagency.com/wp-content/uploads/2022/12/cruise-China-768x415.jpg)
China’s Cruise market situation [2024 update]
China’s cruise market is back in 2024-2025. International lines have returned to Shanghai, domestic cruise ships are being built, and Chinese travelers are booking in record numbers. Here is everything you need to know.